macabu

Software development & AI consulting

Software that makes your business work better.

We build custom applications, Shopify experiences, and integrations that connect your tools and simplify your operations.

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A smiling professional working on her laptop in a naturally lit workspace.
Built around people.
Made for real work.

Some of the platforms
we work with

  • Shopify Partner
  • Stripe
  • OpenAI
  • Next.js
  • Vercel
  • AWS
  • DigitalOcean
  • Resend
  • Google Cloud
  • Deepgram
  • Twilio
  • BunnyCDN
  • Cloudflare
  • Neon
  • Postmark

Built for your next chapter

Growing businesses

When spreadsheets and repetitive admin start to get in the way.

Shopify merchants

When the shopping experience needs more than an off-the-shelf app.

Product founders

When it’s time to turn an idea into a focused, working first release.

Teams with disconnected tools

When duplicate entry and mismatched information slow everyone down.

What we do

The right build.
For the way you work.

From a first product to the systems behind an established business, we turn the technical details into something useful.

01

Shopify & eCommerce

Shopify stores, apps and integrations for B2B and B2C commerce, built around how your business sells and operates.

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02

Practical AI & Automation

Find useful applications for AI, test them properly and put them to work in your business.

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03

Custom Software & Products

Turn a business bottleneck or a product idea into software people actually want to use.

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04

Integrations & Connected Systems

Get your tools talking, so your team can stop copying the same information between them.

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05

Websites & Content Platforms

Make it easier for customers to find their way, and for your team to keep content up to date.

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06

Ongoing Development & Support

Keep improving your software with a technical partner who understands how it works.

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Our experience

Experience across
products and platforms.

Our experience includes Shopify apps and storefronts, AI integration and automation, and custom web and mobile applications.

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AI, with a clear purpose

Less repetitive work.
More room to think.

AI is most useful when it solves a specific problem. We help you find that problem, test what’s possible and build it into the tools your business already uses.

Explore AI consulting & automation
01

Find the useful opportunity

Review a workflow, your data and where time is being lost.

02

Get hands-on, early

Build a focused prototype and test it on realistic tasks.

03

Keep people in the loop

Set review points, measure quality and improve what works.

How we work

A clear path from
first conversation to launch.

We agree on scope, review working features with you and prepare the release and handover. Each stage gives you something to assess before moving to the next.

  1. 01

    Understand

    We learn how your business works and where things get difficult.

  2. 02

    Define

    Together, we agree on scope, priorities and clear milestones.

  3. 03

    Design & build

    You see progress, try working software and give feedback along the way.

  4. 04

    Test & launch

    We check the important journeys, prepare the handover and release carefully.

  5. 05

    Support & improve

    We agree on what comes next, from maintenance to the next useful feature.

The team behind Macabu

Experience across disciplines.
Working together.

Macabu brings together designers, AI and software engineers, and Shopify specialists, led by Prince, our Founder & CEO.

Prince brings 10+ years of web and software development experience. Our people work across disciplines, combining the skills to plan, design, build and support your software.

Meet Macabu

Let’s make something useful

What would make your
business work better?

A new idea, a stubborn problem or a system you’ve outgrown.
We’d like to hear about it.

Tell us about your project